Previous challenges with #CRM implementation have little to do with technology, and more to do with the company’s culture. Read Marc Emmer’s Forbes article to learn about them, and contact Yocum Technology Group to let us show you how #Dynamics365 can help you better manage customer relationships and deliver transformative buying experiences.
For many organizations and their management teams, the mere mention of customer relationship management (CRM) inspires immediate apprehension. Far too numerous are the stories from companies across all industries about failed implementations, wasted money and time, and frustrated sales executives. But it doesn’t have to be that way, according to a Forbes article entitled “Seven Steps For Successful CRM Implementation.” In the article, author Marc Emmer asserts that past challenges with CRM implementation have little to do with technology, and more to do with the culture of the organization attempting to implement it. Read the full article to discover what Mr. Emmer feels are the seven keys to successfully deploying and utilizing CRM.